Media Planning Presentation Diagrams (PPT Template)

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Immediate download,
Single-user license

13 charts, 32 icons (19 slides)


Package description

Presenting a plan how to use media for marketing? Use this visual presentation deck we designed for presenting marketing advertising strategies, media scheduling, purchasing digital and other public or social media presence.

The Media Planning PowerPoint template includes diagrams to define marketing and advertising terms - mass media use principles, key terms and activity plans:

  • 13 diagrams for presenting media goals, target user group, key terms and types of media platforms, campaign calendar, advertising plan and sales targets.
  • 32 icons to illustrate media terms such as digital advertising, marketing strategies and processes, scheduling, TV, Radio and other media platforms.
  • Format: fully editable vector shapes (modify colors of diagrams and icons, resize without quality loss

What is Media Planning?

The goal of proper use of media for marketing purposes is to increase brand awareness Support sales of existing products or launch of new product entering new markets. By proper planning strategy ensure the best combination of media to reach your marketing goal - select optimal media platforms for a brand or product, depending on your target customers and budget.

Why to use this visual template?

  • Ensure professional and clear information structure.
  • Explain basics of media planning, starting with targeting, marketing objectives definitions, choosing best media types and scheduling advertisements
  • Use this template to present visually the major media types, media scheduling processes and general advertising management strategies.

On the last part of this deck we added a set of icons you can use instead of icons in slide examples. You can extend this symbols icon collection by getting more flat business icons (see Related Diagrams section).

Colors of all text placeholders, text graphics and icons are fully editable (all graphics is a vector format). So you can change them to colors of your template or company brand.

Media Planning template content description

This PowerPoint visuals deck contains slides with
  • Definition, Purpose & Goals of media planning
  • Target Group definition template with sales avatar profile slide
  • Key Terms and Media Planning elements explanation diagram
  • Media Briefing Objectives & Underlying Factors
  • Sales Target Objectives
  • 4 Types of Media - Earned, Shared, Paid, Owned with Publicity, Social Media, Paid Media, Content items
  • Media Campaign's Overview Calendar Timeline
  • Advertising Marketing Media Scheduling Plan Table

Fully editable in PowerPoint set of vector shapes fully editable by using built-in PowerPoint tools, including

  • changing color of the icon filling and its outline
  • adding shadows
  • changing shape and size, rotating, flipping the object
  • putting shapes behind or on top of text
See editing demonstration in our HowTo Videos.
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