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Six phases product launch diagram shown with space shuttle graphics
from deck Rocket Launch Diagram (PPT Template)

Product Official Launch Infographics

Slide Content

The slide outlines a structured approach for a product launch in six phases: Phase 1 addresses the initial Outline Launch Strategy and Product Development, explaining the foundational planning and creation of the product. Phase 2 covers Description, Targeting, Positioning, Competition Analysis, detailing market assessment and audience identification. Phase 3 focuses on Determining Pricing, Promotion Plan, which involves setting the price and planning marketing initiatives. Phase 4 concentrates on the Start of Promotion and Advertising, indicating when branding efforts become public. Phase 5 is for Product Testing and Soft Launch, where the product is trialed and introduced tentatively. Finally, Phase 6 pertains to the Press Release, Demos, Website, and Media Update, which describe the dissemination of information to the public and stakeholders.

Graphical Look

  • A central space shuttle graphic divides the slide vertically, with phases listed on either side.
  • The phases are numbered 1 to 6 with corresponding circular icons next to each phase title.
  • Each circular icon has a unique symbol representing the phase's content.
  • Phases are displayed against a cosmic-themed background with an overlay of faint circuit-like patterns.
  • The color palette is a mix of blues, whites, and grays contrasted with colorful icons.
  • The text is predominantly white, with phase titles in bold and additional details in a lighter weight.

The slide has a modern and dynamic appearance, with the central rocket graphic symbolizing the launch theme effectively. The use of vibrant icons on a muted background enhances readability and captures attention.

Use Cases

  • In a business strategy meeting to present the stages of a product launch.
  • During a marketing team workshop to explain the promotion and advertising process.
  • For entrepreneurs pitching to investors, detailing each phase of bringing a new product to market.
  • In project management training or seminars, illustrating the product lifecycle stages from inception to market presence.

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