KPI Metrics 5. NPS Explanation

Slide Content

The slide provides an analysis of Net Promoter Score (NPS) over a year, following promoters, passives, and detractors. "Promoters" (green) are enthusiastic customers, likely to recommend the product, aiding growth. "Passives" (blue) are satisfied but unenthusiastic customers. "Detractors" (red) are unhappy customers, likely to impede growth. The NPS is calculated using the formula: NPS = % Promoters - % Detractors. Monthly NPS values depict trends and insights for customer satisfaction levels.

Graphical Look

• The slide features a dark background with a colorful column chart.
• Columns are segmented into red, blue, and green, representing detractors, passives, and promoters.
• Monthly labels are at the bottom of columns, showing data distribution.
• An orange arrow represents the NPS with circular nodes for monthly NPS values.
• Information blocks are in teal and white for definition and formula, assisting readability.

The slide has a visually engaging layout, utilizing contrasting colors for clarity and emphasis on key data points and trends.

Use Cases

• Evaluating customer satisfaction trends over time.
• Strategic planning sessions to improve customer loyalty.
• Presentations in company reviews focused on user feedback.
• Stakeholder meetings to discuss product or service performance.