SQUARE RIBBON – DOGS IN DETAILS

Slide Content

The slide titled "SQUARE RIBBON – DOGS IN DETAILS" apparently presents the characteristics of a business segment labeled "Dogs." Dogs are described as having a low level of growth within the market, implying stagnation or minimal expansion. They possess a relatively low market share, suggesting they are not leading players in their industry. The likelihood of making a loss or very low profit hints at a lack of financial success. Furthermore, the slide prompts the audience to give an example of a product fitting the described criteria and to add some comments, which facilitates interaction and deeper analysis.

Graphical Look

• The slide has a clear and structured layout, with a large, bold title at the top.
• There is a square orange ribbon on the left with the word "Dogs" overlaid on top of a stylized white dog icon.
• The main content area on the right lists characteristics of "DOGS" in bullet points, using a simple black font on a light background for clarity.
• The design is minimalistic, with ample white space around the text and graphic elements, creating a clean and professional appearance.

The overall look of the slide is modern and professional, with an emphasis on simplification to focus the audience's attention on the essential points. The color contrast between the orange ribbon and the white background is visually striking and helps emphasize the subject matter.

Use Cases

• In a business presentation analyzing product portfolios using the Boston Consulting Group (BCG) matrix, where "Dogs" represent one of the categories.
• During strategic planning sessions when considering the divestment or phasing out of low performance products or business segments.
• In marketing or business education settings, to teach the concepts of market share and growth potential within the BCG matrix framework.
• As a template for financial reviews or shareholder meetings to discuss underperforming assets and their impact on the overall business.