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Description
Key Terms in Media Planning
Slide Description
The slide explains, on the circle diagram, the key terms in media planning which are:
- Media planning - the making of the decisions to deliver a message to the target audience
- Audience - the number and type of people your advertising targets
- Reach - the number of people the message is in front of over the period of time
- Media objective - the goal of the media plan
Each term is illustrated with a corresponding icon. All elements on the slide are fully editable in PowerPoint.
Key Terms in Media Planning Slide Contains
media planning, key terms, media, audience, reach, media objective, media scheduling, target audience, user, users, media plan, circle diagram, text boxes, icons.
How to Edit
How to edit text & colors
How to expand / shorten diagram
How to Replace Icons in infoDiagram PPT
This slide is part of the deck: