Market Size & Potential – Figures, Facts, Sources

Slide Content

The slide is divided into two sections. On the left, the focus is on understanding the market with prompts to "Define market are you in" which refers to identifying the specific market segment the business operates in, and "Target group description" which calls for detailing customer demographics, whether individual consumers or businesses. The right side titled "Market facts" provides placeholders for presenting key data points about the market, each one paired with a corresponding source.

Graphical Look

• The slide has a clean and balanced layout with a two-column format.
• The left column contains a blue icon of a price tag with a dollar sign, indicating a financial theme.
• The right column has a blue icon of a pie chart, which typically represents data or statistical information.
• Both icons are encircled, which visually emphasizes the symbols.
• Each column has a green vertical line serving as a delimiter to separate the text from the icon.
• Text placeholders are marked by bullet points, guiding the user where to insert relevant information.
• The use of blue and green colors creates a professional yet vibrant look.

The slide has a professional and clear design, with icons providing visual cues to the content. The color scheme and layout convey an organized approach suitable for presenting factual data and market analysis.

Use Cases

• Presenting market research findings to stakeholders or investors.
• Strategizing in business development meetings to define target markets and assess market potential.
• Incorporating into pitch decks to illustrate the attractiveness of a market for new ventures.
• Using in educational settings for marketing courses to teach students how to analyze and present market information.