INDEX OF SCRIBBLE ICONS FOR MCKINSEY MATRIX

Slide Content

The PowerPoint slide presents a collection of hand-drawn style icons designed for use with a McKinsey Matrix framework, rendering a creative and informal touch to the strategic tool. The icons are grouped into three categories, each defined by business strategies: "Invest/Grow" suggests pouring resources into promising sectors, "Select/Hold" indicates maintaining current positions, and "Divest/Harvest" implies cutting back or capitalizing on investments. These visual scribbles provide an intuitive and engaging way to represent various business actions in the context of a portfolio analysis.

Graphical Look

• The slide has a light background.
• A teal ribbon at the top with the phrase "Fully editable" in white text extends across the slide.
• Three headings in dark grey text boxes - "Invest/Grow," "Select/Hold," and "Divest/Harvest" - categorize the icons below them.
• Each category features a set of icons that visually represent the strategic action. For example, the "Invest/Grow" category includes a graph with an upward arrow and a dollar sign, suggesting financial growth or investment.
• The "Select/Hold" section displays a pointer hand icon, signifying selection or maintenance.
• In "Divest/Harvest," there's a scissor icon cutting a dashed line, symbolizing the divestment act.
• At the bottom, there's a note in blue text on a light background stating "More icons available. Check our website."

The overall look of the slide is playful yet informative, with a distinctive hand-drawn icon style that adds visual interest and can help to simplify complex business concepts. The icons are arranged logically and are easy to interpret, making the slide visually engaging and user-friendly.

Use Cases

• To visually express different strategies within a business portfolio during a strategic planning presentation.
• For educational purposes to explain the McKinsey Matrix concept in a more engaging way to students or trainees.
• In management meetings to facilitate discussion on investment allocations across different business units or product lines.