FMCG production

Slide Content

The slide is titled "FMCG production" and displays three categories within the FMCG (Fast Moving Consumer Goods) sector. Each category is represented by a circular graphic with an icon: Food/FMCG displays dairy products, Alcoholic beverages show a beer mug, and Tobacco presents a cigarette pack. These symbols visually categorize the types of FMCG products, helping to quickly communicate different segments of production.

Graphical Look

• Three large circles dominate the slide, each encasing an icon set against a deep blue background.
• Inside the circles are white icons: the left one with milk and a bottle, the middle with a beer mug, and the right with a cigarette pack.
• Under each circle is a label in white text for the respective FMCG category.
• In the lower part, four smaller icons represent the dark background versions and one icon represents the color-adjusted version.
• Icons are minimalist and stylized, conveying the type of FMCG product with simple shapes and recognizable imagery.
• The color palette is limited, focusing on blue, white, and orange for visual consistency.
• The overall presentation is clean and modern, using flat design principles.

The slide design is cohesive and clean, with a focus on visual simplicity to enhance understanding. The limited color scheme and stylized flat icons are employed effectively to communicate categories without distraction.

Use Cases

• Illustrating different types of FMCG products in an industry overview presentation.
• Comparing production volumes or market share of various FMCG sectors in a business report.
• Introducing an FMCG company's product lines in an investor pitch.
• Educating employees during onboarding about the company's product categories in the FMCG industry.