MARKETING MIX – SCRIBBLED ICONS (3)

Slide Content

The slide illustrates the classic components of the Marketing Mix, commonly known as the 4P's: Product, Place, Price, and Promotion. Each component is given a dedicated space on the slide, where further details can be added. "Product" refers to the goods or services offered. "Place" signifies distribution methods and locations. "Price" deals with the strategy of pricing the product or service. "Promotion" encompasses the ways in which the marketing message is communicated. This slide is designed to communicate this business concept effectively.

Graphical Look

• The slide's background is white, creating a clean and minimalistic look.
• Four colored circles with scribble-style icons represent each of the Marketing Mix components.
• Each circle has a corresponding title and text box for additional details:
• Product: A yellow circle with an icon of a person holding a box.
• Place: A light blue circle with an icon of a person with a directional arrow.
• Price: A green circle with an icon of a person holding a bag with a dollar sign.
• Promotion: A darker blue circle with an icon of a person with a megaphone.
• The circles are arranged in a grid pattern with two circles per row.
• Colored rectangles aligned to each circle contain the title for each Marketing Mix component, with a light gray background for text details.

The overall look of the slide is modern and engaging, with a playful touch given by the scribble-style icons. The color-coding and imagery provide a quick visual reference for each marketing aspect discussed.

Use Cases

• Explaining the foundational aspects of marketing strategy in educational settings or marketing workshops.
• Pitching a marketing plan to stakeholders by focusing on the four key areas of the Marketing Mix.
• Evaluating a company's current marketing approach in management meetings.
• Brainstorming sessions for product launches to ensure comprehensive coverage of the 4P's – product, place, price, and promotion strategies.