INDEX OF ICONS FOR PEST(EL) DIAGRAMS

Slide Content

The PowerPoint slide presents a collection of icons that are useful for creating PEST(EL) diagrams. PEST analysis is a framework to analyze the external macro-environmental factors that impact an organization, and it stands for Political, Economic, Social, and Technological factors. An extended version, PESTEL, also includes Environmental and Legal factors. Each icon presumably represents an aspect of the PEST(EL) categories: government building for political, currency icon for economic, group of people for social, single person silhouette for less specific entities, computer and globe for technological, gears for environmental (typically representing operational or process aspects), and a gavel for legal.

Graphical Look

• The slide has a simple, clean look with a white background and a collection of stylized icons arranged in a grid layout.
• Each icon is two-toned, with the main silhouette in dark purple and an accent color that varies across the icons.
• The icons are spread evenly across the slide, with twelve of them presented in a 4x3 grid.
• Above the grid, there is a slide title in bold, uppercase text.
• To the right of the title, at the top of the slide, there is a ribbon banner with the text "Fully editable."
• Each icon is labeled with a watermark indicating the source website.
• Below the grid of icons, there is a footer line with a note stating "More icons available. Check our website," and an additional watermark.

The slide has a professional appearance with a harmonious color scheme, primarily using shades of purple, orange, green, and teal for the icon details. The design is straightforward and visually appealing, emphasizing clarity and easy interpretation of the icons.

Use Cases

• Enhancing presentations involving strategic business analysis by providing a visual reference to the PEST(EL) factors being discussed.
• Supplementing reports and studies with relevant icons to visually differentiate between the various external factors affecting a business or industry.
• Creating educational material and handouts for teaching concepts related to business environments and macroeconomic analysis.
• As a visual aid in workshops and seminars focused on business strategy, risk assessment, or market analysis, providing attendees with intuitive symbols for each PEST(EL) category.