Business Transformation
Visualize your strategy with ease
Watercolor and paper layout quote template
from deck
Quotes in Presentations - creative quotation marks, boxes, bubbles (PPT template)
A mission statement should define the business that the organization wants to be in, not necessarily what it is in.
Slide Content
The slide is focused on the concept of a mission statement for businesses, citing Russell L. Ackoff's work, "Re-Creating the Corporation." It communicates that a mission statement is envisaged as a forward-looking declaration, reflecting the company's aspirations and strategic direction rather than its current state. This distinction is crucial in guiding an organization toward future growth and aligning its members with a common goal.
Graphical Look
- The slide background appears to have a textured, paper-like appearance, emulating the look of crumpled white paper.
- At the top, there is a large pair of blue quotation marks that introduces the quoted text as a citation.
- The main text is in a large, black font that stands out against the background, facilitating readability.
- Below the main text, there is a thick, blue brush stroke that adds a visual element to break the text and contributes to the design aesthetic.
- The citation of Russell L. Ackoff and the title of his work are placed under the brush stroke in a smaller, gray font, distinct yet readable.
The slide is designed with a minimalist aesthetic, combining the organic feel of the paper texture with splashes of blue for emphasis. The quotation marks and the brush stroke offer a creative, visual balance to the text-based slide.
Use Cases
- To introduce the concept of a mission statement during a corporate strategy meeting.
- When training new employees about the company's future aspirations and core values.
- In workshops or seminars focused on organizational development and strategic planning.
- As part of a presentation to stakeholders to discuss alignment between the company's vision and its future objectives.